20.5% AGRICULTURAL GROWTH GIVES MOROCCO’S FOOD INDUSTRY A SECOND CHANCE AT SCALE
Mohamed Boubkari, Co-Founder & Editorial Partner Morocco’s 20.5% agricultural rebound gives the food industry a chance to raise factory utilisation, stabilise farmer income and…
Mohamed Boubkari, Co-Founder & Editorial Partner
2,500 HOTELS ARE ABOUT TO LEARN WHAT THEIR GUEST EXPERIENCE IS REALLY WORTH
Morocco’s new mystery-visit programme will test roughly 2,500 classified properties on what guests actually experience, making service a…
2 MILLION TONNES OF OLIVES COULD RESET MOROCCO’S ENTIRE OLIVE OIL ECONOMY
Morocco’s expected two-million-tonne olive harvest can reset olive-oil economics through higher factory utilisation, better domestic supply and more…
2.3 MILLION BUSINESS TRAVELLERS COULD CHANGE MOROCCO’S HOTEL ECONOMY
Morocco’s 2.3 million MICE target could reshape hotel economics through higher spending, year-round occupancy and larger conference infrastructure.
118,843 TONNES OF RICE IMPORTS PUT MOROCCO’S LOCAL INDUSTRY UNDER PRESSURE
Morocco’s rice imports rose 116% in three years, forcing a difficult balance between consumer affordability, trade openness and…
92% OF THE SUN DISAPPEARED OVER TANGIER — ECLIPSE TOURISM COULD BECOME A REAL MOROCCAN PRODUCT
Tangier’s 92% eclipse moment shows how Morocco can turn astronomy, dark skies and predictable natural events into bookable…
1.3 BILLION DIRHAMS IS TURNING MOROCCO INTO A GLOBAL BERRY PRODUCTION BASE
Elite Agro’s MAD 1.3 billion Moroccan investment shows how berries are becoming a high-value agricultural export platform built…
CASABLANCA CUT AIRPORT BORDER WAITING TIMES BY 70% — TOURISM WILL FEEL THE DIFFERENCE
Casablanca Mohammed V cut average departure passport-control time by about 70%, showing how airport productivity can strengthen Morocco’s…
86.2 BILLION DIRHAMS OF FOOD EXPORTS CHANGES MOROCCO’S AGRIBUSINESS AMBITION
Morocco’s MAD 86.2 billion food-export industry now needs to move further from volume toward processing, brand ownership, packaging…
16 WEEKLY FLIGHTS COULD GIVE FEZ A VERY DIFFERENT WINTER TOURISM ECONOMY
Discover Airlines’ winter expansion gives Fez a chance to build a stronger city-break economy around its medina, crafts,…